Strategic thinking is a competency that is noticeably lacking in many Human Resources departments. The ability to think about where the department should be heading in the future. Why?
Social media is not just for advertising open positions. It's a great tool to communicate benefits, work style and company culture and engage external communities in building a positive brand.
Setting up a proper and effective social media strategy is critically important for Human Resources. How to be visible and have a reach? How to achieve action?
A successful HR department never forgets to properly promote its results. It does not forget that it is necessary to communicate the results of major projects.
HR Marketing makes the HR department visible, presents results and supports talent recruitment. How? What are the main activities and responsibilities?
In a recession, the role of Human Resources is changing. The strategic has to give way to the urgent and it will help the company grow again. What does HR need to do?